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How Lighting Design Can Make or Break Your Guest Reviews

Read Time:  
~5 min
Published on:  
September 23, 2025
LT
Experienced STR Host

Great lighting isn’t just about seeing—it’s about feeling.
A cozy glow says “welcome.” Harsh white lights say “dentist’s office.”
And if your guests feel uncomfortable, even if everything else is spotless? You’ll see it in the reviews.

Lighting is one of the most underrated tools in your hosting toolbox—and one of the easiest ways to upgrade the look, feel, and guest experience of your Airbnb.

Let’s break it down.

🌇 1. Start with the Mood, Not the Bulb

What feeling do you want your space to give off?
Relaxed? Warm? Energizing? Inviting?
Your lighting should support that mood, not just make things bright.

Quick rule of thumb:

  • Warm lighting (2700K–3000K) = cozy, welcoming, hotel-like

  • Cool lighting (4000K–5000K) = clinical, sterile, better for task zones (kitchens, bathrooms)

Avoid daylight bulbs in bedrooms unless you want guests waking up confused and cranky.

💡 2. Overhead Lights = Backup, Not the Main Event

Overhead lights tend to be flat, shadowy, and unflattering.
That’s why boutique hotels use layers of light instead:

  • Overhead for general brightness

  • Table lamps for ambiance

  • Floor lamps to soften corners

  • Sconces or under-cabinet lighting for visual depth

The result? A space that feels intentional, calm, and well-designed—even if your furniture’s from IKEA.

🛏️ 3. Every Bedside Needs a Lamp (Yes, Every One)

There’s something weirdly irritating about having to cross the room to turn off the lights before bed.
Fix that. Make sure every guest has a reachable bedside lamp with a soft, warm bulb.

Bonus points if it has:

  • A dimmer

  • A built-in USB port

  • A stylish shade that fits your overall aesthetic

This tiny upgrade makes a huge difference in comfort—and reviews.

🍽 4. The Kitchen Deserves Good Lighting, Too

No one wants to chop vegetables under a buzzing ceiling fixture.
Add under-cabinet LED strips or a pendant light over the table or island. It doesn’t have to be expensive—it just has to feel intentional.

Good kitchen lighting makes the space feel modern, clean, and easy to use. And it photographs better, too.

🛁 5. Bathroom Lighting = Instant Luxury (or Instant Regret)

Bathrooms are where reviews get won or lost.

Swap out any flickering, cold-toned lights for warm, even lighting around the mirror.
Bonus upgrade: Backlit mirrors or wall sconces. They scream boutique hotel—without screaming price tag.

🎨 6. Use Light to Frame the Space Like a Designer Would

Lighting doesn’t just illuminate a space—it shapes it.

Here’s how:

  • Use a spotlight or picture light to highlight a piece of art

  • Place a floor lamp in dark corners to make the space feel bigger

  • Add dimmers to dining areas to create a soft, dinner-party vibe

  • Light stairways or hallways with LED strips for safety and style

Think of light as part of your design, not just something you flip on.

🌌 7. Guests Want to Feel Safe and Cozy—Inside and Out

Exterior lighting matters, too. A well-lit entryway with motion sensors or solar lights feels safer and more welcoming.
Bonus: guests won’t fumble with keypads or smart locks in the dark.

Also, string lights on a patio or balcony? Total vibe booster.

Final Word:

Bad lighting won’t always get called out in reviews—but great lighting creates the kind of mood that gets remembered.
It’s what turns “This was nice” into “This place had such a great vibe.” And vibes = bookings + return guests.

Want to give your Airbnb that boutique-hotel feel without spending a fortune?
We’d love to help you design a space that feels as good as it looks.